For Investors

Investing in Holiday Rentals
in Málaga and the Axarquía

We manage seven houses in the Axarquía and every week we are asked the same thing: “is it worth buying this to let?”. This guide brings together the public market data, what to check before you sign and how we analyse a specific property before you buy it.

Quick answer

In 2026 buying in the Axarquía for holiday letting can pay off, but only with the right product: walking distance to the beach or with a pool and views, with a registered or clearly obtainable licence and in a building that has not vetoed tourist use. Purchase prices rose between 5% and 17% in a year depending on the town (Fotocasa, September 2026), the province's long-term gross yield is 4.2% (Fotocasa, Q2 2026) and the province's holiday-home stock fell 6.6% after regulation (INE, May 2026). A well-chosen holiday let still beats a long-term let; a badly chosen one does not. That is why we analyse the specific property before you buy.

First Things First

Which yield matters, and which one you are shown

Almost every listing and many sellers talk about gross yield. It is the one that matters least. These are the three sums we run, in this order:

1

Gross yield

annual income ÷ total investment

The one in the listings. Useful to compare areas, not to decide. Total investment includes purchase taxes (7% ITP in Andalusia on resale homes), notary, registry, refurbishment and furniture.

2

Net yield

(income − platforms − fixed costs) ÷ total investment

Deducts Airbnb and Booking commissions, utilities including air conditioning, IBI property tax, community fees, insurance, maintenance and replacements. It is the sum for someone who self-manages.

3

Net yield after management

the above − management commission

What you actually receive if you delegate. In Málaga, management companies charge between 12% and 25% of income. This is the figure we compare with a long-term let and with putting the money elsewhere.

Before You Sign

The four checks that prevent a bad purchase

None of them is about the décor. All four happen before the offer, and all four have sunk purchases that looked good.

Licence, or a real prospect of one

Every holiday home in Andalusia needs registration in the Tourism Registry (VFT number). If the property is already registered, check that the entry is active, in the seller's name and describes that property. If not, check that it meets the technical requirements (occupancy licence, air conditioning, ventilation) and that the municipality has not restricted it. Málaga city has granted no new licences since August 2025; no town in the Axarquía has approved a moratorium as of September 2026, although Rincón de la Victoria announced one.

The community of owners

Since 3 April 2025 (Organic Law 1/2025) putting a home to tourist use requires the prior, express approval of the community by three-fifths of owners and shares, and the community may charge it up to 20% more in fees. The regional government asks for that certificate to register. Homes registered before are unaffected. Ask for statutes and minutes before offering; for a detached house this point does not exist.

Real location versus demand

Not the distance by car, but minutes on foot to the beach, promenade or centre, parking and views. In Nerja and Torrox Costa the winter guest does not want a car; in Rincón and Torre del Mar the summer guest arrives with one and needs a garage. The same flat changes yield depending on which street it is on.

Set-up and fixed costs

Purchase taxes, refurbishment, full furnishing, smart lock, photography, licence, insurance and, every year, utilities including air conditioning, IBI, community fees, maintenance and replacements. It is what separates gross from net yield, and what almost nobody has in mind when looking at the listing.

The Full Sum

What buying and setting up costs (public references)

Indicative market figures, with sources. We calculate the ones for your property in the analysis.

ItemReferenceSource
Transfer tax (ITP), resale home7% of the price in Andalusia (new build: 10% VAT + 1.2% stamp duty)Junta de Andalucía
Notary, registry and gestoríaAround 1-2% of the priceMarket practice
Fully furnishing a 70 m² flat€9,500-11,500RealAdvisor, 2026
Registration in the Andalusian Tourism RegistryFree; gestoría from about €129; technical reports €200-400 if the council requires themJunta de Andalucía · gestorías
Platform commission (Airbnb, Booking)3-15% of income depending on modelPublic platform rate cards
Full-service management commission12-25% of income in MálagaOur article on fees, 2026
Fine for operating unregistered€2,000-18,000Andalusian Tourism Act

Spain's national short-term rental registry (Royal Decree 1312/2024) was annulled by the Supreme Court in May 2026; regional registration remains in force. Our specific management commission is communicated with the personalised proposal.

Where to Buy

The four Axarquía markets, compared

Each town has its own guide with prices, holiday homes, season and rules, and with what we check there before recommending a purchase.

TownSale priceHoliday homesSeason and guestRules
Nerja€3,852/m² (idealista, Apr-26) · €3,931/m² +12.8% (Fotocasa, Sep-26)2,731 holiday homes, 16.4% of housing stock (INE, May-26)Longest in the Axarquía: Easter to October, plus a Nordic and British winterNo municipal moratorium. Community 3/5 vote (LO 1/2025) and RTA registration
Rincón de la Victoria€3,400/m² (idealista, Apr-26) · €3,426/m² +4.8% (Fotocasa, Sep-26)658 holiday homes, 2.4% of stock, −14.7% year on year (INE, May-26)Concentrated in summer and long weekends; overflow demand from Málaga city 15 minutes awayNo moratorium approved; the council announced limits on new holiday lets (Nov-24), no record of approval
Vélez-Málaga / Torre del Mar€2,013/m² (idealista, Jun-26) · flats €2,679/m² +11.3% (RealAdvisor, Sep-26)1,133 holiday homes, 2.3% of stock (INE, May-26); holiday homes >92% of the town's tourist bedsLong, very Spanish summer in Torre del Mar; marina at Caleta and countryside in VélezNo moratorium. Long-term rents +20.6% year on year, the province's biggest rise
Torrox / Cómpeta€3,123/m² (idealista, May-26) · €3,296/m² +16.9% (Fotocasa, Sep-26); Cómpeta €1,719/m² +12.9%Torrox 1,260 (6.3% of stock) · Cómpeta 272 (7.9%, +34.6%) (INE, May-26)German and long in Torrox Costa; rural spring-and-autumn in CómpetaNo moratorium. Long-term gross yield in Torrox 3.8% (Fotocasa, Q2-26), among Andalusia's lowest

And the provincial context

The province of Málaga had 45,176 active holiday homes in May 2026, 6.6% fewer than a year earlier: the 2024-2025 regulation (Decree 31/2024, Málaga city's moratorium, the reform of the Horizontal Property Act) has taken more than 3,000 homes off the market, mostly those operating without a licence or without their community's permission (INE, experimental statistics).

Demand, meanwhile, keeps rising: the province's tourist apartments received 878,928 travellers between January and July 2026, up 19.3%, with 3.94 million overnight stays (+23.4%) and an average stay of 4.57 days (Turismo Costa del Sol on INE data, September 2026). Less legal supply and more demand is, for anyone operating fully compliant, a better market than 2023.

The province's average price is €4,126/m² (Fotocasa, September 2026, +7.7% year on year) and the gross yield on long-term letting has fallen to 4.2% (Fotocasa, Q2 2026), the lowest in Andalusia; in Málaga city, to 5.2% (idealista). That is why more and more buyers run the holiday-let sum: the long-term one no longer adds up.

INE · Fotocasa · idealista · Turismo Costa del Sol · BOE · BOJA

How We Work

From the listing to a let house

We are not an estate agency or a financial adviser: we are the people who manage the house afterwards. That is why we want you to buy well.

01

Property analysis (48 h, free)

Send us the listing link or the address. We look at real comparables in the area, the licence and community situation and set-up costs, and return an estimated net yield with what worries us and what we like.

02

Second opinion before the offer

If you go ahead, we review the key documents with you (tourism registration, minutes, occupancy licence) and tell you what to ask the seller for. Your lawyer or gestoría handles the legal side; we handle the operational side.

03

Set-up

After purchase: licence if it has none, furniture and equipment designed for guests, professional photography, listings on Airbnb, Booking and direct booking, dynamic pricing.

04

Full-service management

Guests, in-person check-ins, cleaning, maintenance, guest registration and monthly statements. One flat commission on income, no lock-in. You block the dates you want to use.

Yield analysis · free · 48 h

Tell us which property you are looking at

We send you an analysis with the rate and occupancy we see in that area, set-up costs, the licence situation and an estimated net yield. No obligation.

Idealista, Fotocasa, the agency's site… or “calle X, Torrox Costa”. Without a specific property there is nothing to analyse.

Who We Are

The people who will look after your home

Holidays Malaga is Francisco and Isabel Tolosa, siblings and founders. We're not a franchise or a call centre: we live in the Axarquía, do the check-ins ourselves and answer the phone personally. When you hand us your house, you know exactly who is looking after it.

Francisco Tolosa Holgado, cofundador de Holidays Malaga

Francisco Tolosa

Co-founder. Pricing, sales channels and owner relations. Previously at Tesla and Red Bull.

Isabel Tolosa Holgado, cofundadora de Holidays Malaga

Isabel Tolosa

Co-founder. Operations, guests and getting houses guest-ready. Previously at Airbnb.

More about us

Talk to us directly

Avda. de la Torre 63, Rincón de la Victoria (Málaga)

Licence, moratorium and management: related guides

Frequently Asked Questions

What investors ask

Is investing in a holiday home in Málaga profitable in 2026?

It can be if you buy the right product in the right area: walking distance to the beach or with a pool and views, with a registered or clearly obtainable licence and in a building with no veto. Long-term letting yields 4.2% gross in the province (Fotocasa, Q2 2026), so a well-chosen holiday let usually wins; a badly chosen one, an inward-facing flat far from demand, does not. Each case is calculated: that is why we offer the analysis of the specific property.

What net yield can I expect?

We do not publish generic figures because they would be false: yield depends on the price paid, the exact location, refurbishment, licence and management. Use our open calculator with your numbers or ask us for the analysis of the property you are looking at and we give you the estimate for that case.

Is it better to buy a property with a tourist licence already granted?

In towns under pressure (Nerja, and Rincón if it approves its by-law) it usually pays to spend a little more on a registered, active licence, provided you check it is in the seller's name, describes that property and can be transferred. In Vélez-Málaga or Torrox, where there are no restrictions, the premium is smaller.

Can the community of owners stop me letting to tourists?

Yes. Since April 2025 (Organic Law 1/2025) an express three-fifths community vote is needed to put a home to tourist use, and the regional government requires the certificate to register it. Before buying a flat, ask for the statutes and the latest minutes. A detached house does not have this problem.

Is there a holiday-rental moratorium in the Axarquía?

As of September 2026, no: no town in the Axarquía has approved a moratorium. Málaga city has (suspension of new licences since August 2025). Rincón de la Victoria announced a by-law in 2024 to limit them, with no record of approval. We keep the status by town in our moratorium article.

I am a non-resident foreigner, what changes?

You need an NIE and a Spanish bank account to buy, and you pay tax on rental income through Modelo 210: EU/EEA residents pay 19% on net income (with deductible expenses); everyone else 24% on gross. We explain it in our tax guide for non-residents. A gestoría from the start is advisable.

What does it cost to set up a holiday home?

Beyond the 7% ITP and purchase costs, budget for full furnishing (€9,500-11,500 for a 70 m² flat according to RealAdvisor), appliances, smart lock, photography and licence paperwork. For a house with garden and pool, considerably more.

Do you work with investors buying a whole building?

Yes. For blocks of several apartments we study both commission-based management and a guaranteed rent (fixed monthly income), and honestly recommend whichever suits the building. Write to us with the property details.

General guidance as of September 2026, prepared from the public data cited in each section. It is not financial, tax or legal advice. A property's yield depends on its specific characteristics and on rules that change frequently.

Already own the property?

Then what you need is the owners section: how we manage, in which towns and what yours could earn.

Holiday rental management

Looking at a specific property?

Send us the listing link and within 48 hours you will have a yield analysis with real data for the area. Free and without obligation.